About PlayGTM

The next massive companies will be built by teams with unfair leverage

The GTM organizations behind them will look nothing like the ones built before. They will be smaller, more capable, and powered by autonomous systems that execute and learn continuously.

PlayGTM is the system built for that future.

The founders

Built by GTM operators, for GTM operators

Pere and Albert built and scaled Kompyte together and led the company through its acquisition by Semrush. They have spent years inside the exact problem PlayGTM solves: too many good GTM ideas, not enough capacity to execute them, and too many disconnected tools holding the system together.

“PlayGTM is what we wish we had while scaling our last company.”
Pere Codina

Pere Codina

Co-founder and CEO

LinkedIn
Albert Colmenero

Albert Colmenero

Co-founder and CTO

LinkedIn

What we believe

The principles behind PlayGTM

Unfair leverage changes what small teams can build

The power of a team will no longer be defined by its headcount.

Outcomes matter more than activity

More campaigns mean nothing unless they create qualified pipeline and revenue.

GTM should improve automatically

Every campaign should make every future campaign better.

AI should operate, not just assist

The biggest opportunity is not helping people complete isolated tasks. It is autonomously running the complete system.

Join us

Come build the autonomous GTM company

We are not building another AI feature or another layer in the GTM stack. We are building a system that can understand a business, decide what to do, execute across channels, and improve from the results.

That means working on hard problems across product, AI, infrastructure, and GTM itself.

We are looking for people who are comfortable with ambiguity, close to the customer, and unusually high ownership.

Interested in building it with us? Get in touch.

Get in touch

Contact

Let’s talk

For customers, partners, investors, candidates, or anyone thinking deeply about the future of GTM.